¡á BA 11561 CONSUMER BEHAVIOR (3 credits points)
> Course Description
Consumer (Buyer) Behavior is the study individuals, groups or organizations and the Processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have.
1. To provide a basic understanding of the psychological, sociological, and Economic processes affecting consumer choices.
2. To examine implications of these factors for marketing.
3. To examine implications of these factors for consumer and societal.
> Evaluation Method
Tests / Mini Projects (group and individual projects) / Writing research paper and more.
¡á BA 18178 FINANCIAL MANAGEMENT (3 credits points)
> Course Description
This course presents a general concept as to the finance and investments. As of today, the corporate finance is key factor to the performance enhancement of the firm. This course gives the students an idea of what finance is and how it is related to the firm ownership structure, eventual performance, and conflict resolution among the stakeholders within the firm as well as outside the firm.
> Evaluation Method
Attendance 10% / Quiz 10% / Mid-term 30% / Final 50%
¡á BA 19569 ORGANIZATIONAL BEHAVIOR (3 credits points)
> Course Description
Managers need to develop their interpersonal or people skills if they are going to e effective in their jobs. Organizational behavior is the study of how individuals and groups impact the behavior within an organization. The class consists of lectures on the major theories, exercises and class discussion. All students are expected to participate in team exercise and projects At the completion of this course, students will have studied such major topic areas as leadership, motivation, group dynamics and decision making within the field of OB and they will be able to apply their knowledge to managing people within and around proactively.
> Evaluation Method
Attendance 10% / Mid term exam 20% / Final exam 30% / Participation and individual project 20% / Team project 20%
¡á BA 27803 MANAGEMENT INFORMATION SYSTEM (3 credits points)
> Course Description
This course is designed to introduce to students concepts and trends in information system technologies and their role in today's business organizations. It will focus on understanding how computer-based technology can be used to transform business processes and improve competitiveness of a business firm. Students are expected to learn not only key terminologies associated with IT but also their application. Classes will meet once a week, and be conducted entirely in English language. Students are required to prepare for each class and to actively participate in the class discussions. This course is intended to fully utilize the Internet and worldwide web.
> Evaluation Method
Two main tests, mid-term and final, will be administered covering important topics discussed in class. The final exam will not be comprehensive, and there will be no make-up test. Also, pop-up quizzes will be given without prior announcement in order Attendance 10% / Mid term exam 20% / Final exam 30% / Participation and individual project 20% / Team project 20%.
¡á BA 07983 MICROECONOMICS (3 credits points)
> Course Description
Introduction to Microeconomics deals with how an economy really works from individual consumers, individual business entity, and individual industries points of view within a market economy framework. Subjects such as demand and supply, price determination. Objective of the course is to make students thoroughly familiarize with all the concepts mentioned above. The emphasis is to understand how the economy work under the market economy and how each economic entities, such as consumer business, and government. Lectures given in each period. Substantial opportunities are given to student to interact during lecture. The lecture is accompanied by ten sets of home works. The homework involve substantial amount of writing.
> Evaluation Method
Students are evaluated on home works 30% / two mid-term exams 30% / Final Exam 30% and attendance 10%.
¡á BA 06793 MARKETING (3 credits points)
> Course Description
As a core course for undergraduates majoring in business administration, this course stresses fundamental concepts in Marketing such as consumer and organizational buying behavior, marketing research, and product, price, promotion and distributions. To introduce the concepts and principles of Marketing and to develop an appreciation of their scope, relevance, application and integration in the operations of profit-oriented organizations. Primarily, it will be a lecture and discussion format, but may include films, guest speakers and case presentations. All the lectures are given in English only.
> Evaluation Method
Midterm Examination 20% / Final Examination 20% / Presentation/Written Report 50% / Class Attendance and Participation 10%
¡á BA 05241 MULTINATIONAL CORPORATION MANAGEMENT (3 credits points)
> Course Description
The purpose of this course is to introduce students to the field of global business. Strategy and multinational management. It is designed to assist students in understanding the global environment in which international business activities take place.By successful completion of this course, a student will be equipped with the Knowledge, skills, and sensitivities that will help him manage multinational firms more proactively if he is going to work in the private sector. The course is a combination course of lectures and business cases. As such, strong student participation in the class discussion is required.
> Evaluation Method
Students are expected to attend classes regularly since constant attendance offers the best opportunity to master the course material and contribute to classroom discussions.
¡á BA 01252 STRATEGIC MANAGEMENT (3 credits points)
> Course Description
Undergraduate course in strategic management. This course attempts to provide the following lessons to the students.
- Concept of strategy
- Logic of corporate strategy, business strategy and strategy implementation
- Strong emphasis on managerial problem solving
- Faculty-student interactions through personal meetings and on-line class community
- Strong emphasis on active class participation
- Use of personal lecture notes (rather than boring textbooks)
> Evaluation Method
Assignment & class participation 40% / Mid-Term 30% / Final 30% |